Beauty Industry

Love Inspires New Jessica Simpson Fragrance

The bottle is a pale blue capsule adorned with tiny little hearts.

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By: Jamie Matusow

Editor-in-Chief

Jessica Simpson recently announced the debut of her newest fragrance, I Fancy You — the fourth and final fragrance of her Fancy Collection. The bride-to-be describes the scent in a statement as “…romantic and feminine and conjures up feelings of a first love that makes you realize that love can last forever…”

“I am so excited to introduce my fourth and final fragrance of the Fancy Collection, I Fancy You,” Simpson said in a statement, referencing the theme found in her perfumes.

“This floral scent is romantic and feminine and conjures up the feelings of a first love that makes you realize that love can last forever,” she said.

The fragrance, a collaboration between Simpson and perfumer Cécile Hua of MANE, is a soft, velvety floral musk with notes of juicy pear, savory Fuji apple and bergamot orange.

Simpson stuck with the romance motif right down to the bottle design, choosing a pale blue capsule with tiny hearts, inspired by a vintage fragrance bottle in her personal collection.







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